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Whenever I speak to people about SEO, the number one question that I get asked is, “What’s the most important factor to rank number one in Google?” Remember, great quality and lengthy content will work best, both for users and search engines. Studies have shown that long content consistently ranks higher than thin content. Consistency is crucial; maintain a regular publishing schedule. Google’s initial Panda update was targeted primarily at content farms – sites with a massive amount of content written purely for the purpose of ranking well in search and attracting as much traffic as possible. Google “crawls” billions of pages, both new and updated, on the web, using automated programs called bots or spiders.

Tell me more about link research

Search-engine crawlers, which regularly check your website for its content and menu structure, can crawl faster through a fast-loading website. When this speed is combined with compelling or helpful content, a higher rank for your website is the likely reward. Even though it seems logical, Get your sums right - the primary resources are all available. Its as easy as KS2 Maths or like your ABC. Its that easy! initially, to strive for a ranking using high-traffic keywords and terms, this will most likely result in a lot of frustration and wasted resources. Moreover, the traffic that you will get from a highly competitive keyword, will probably be of poor quality. Search engines are powerful because they provide targeted traffic. Or in other words, search engines bring users that are seeking what you offer or sell. Targeted website traffic provides revenue and exposure like no other channel of marketing. Investing in SEO can have a much higher rate of return when compared to other types of marketing efforts. Advertisers will bid for ad placement, which means a business will show amongst a search engines sponsored links.

Understand about authority sites

While thin content is not necessarily intentional, there is no way for a search engine to determine that. Quality link building is more about creating relationships, not exchanging links. The basic premise of the “less is more” mindset is simple. If you optimized your website for 100 different keywords, no more than 10 of them would ever drive significant traffic to your site (and of those, two or three would drive the lion’s share of the traffic). The other 90 keywords would give you little drips of traffic here and there but nothing more. Now, you need to be absolutely sure that your website has the amount of pages that the search engine recognises, If not, your website is likely suffering from one of two problems.

The death of text links

Thinking in terms of the user, a category with only 1-3 products usually doesn’t provide the greatest browsing experience. Google itself recommends that large numbers of links are only generated by unique content with added value for users. In the eyes of the search engine, links are automatically set to great content. They should not be created artificially. You’ve probably clicked your way onto a content farm before – most of us have. The content is typically packed with keywords and light on factual information, giving it big relevancy for a search engine but little value for an actual reader. Gaz Hall, from SEO Hull, had the following to say: "Like it or not, your business’s Google rankings can have a huge effect on its success, growth, and meeting your goals."

Things that make you love and hate widgets

You need to be placing backlinks to your site on other sites which not only have good domain authority, but you need to make sure your links are placed on high value pages on that domain as well.​ This A great example that I like to use is Indozine. is something to keep in mind if you know your specific target market is more likely to search for your keywords on a mobile device (i.e. Once the searcher lands on your page and confirms the content will satisfy the search, make sure the page will also fulfill the business need and not simply lead to a dead end. The Web crawlers usually copy all the visited pages so that they can be later processed by a search engine.