Page descriptions are displayed in search results and when pages are shared on social media so good descriptions can help improve click-through rates. Learn the search engine results page (SERP). Search Engine has become more smarter New Rules of SEO have been implemented or will soon be implemented—-It means old rules are of less use or outdated. It is necessary to understand and learn these new rules to maximize return on Investment on the biggest platform of the Universe—Google. Add a site map to your webpage. Search engines can’t index pages that it can’t find easily. A site map can help search engines find everything on your site. If your site is difficult to navigate, or is very large, you could even consider having multiple site maps to help search engines further.

Think about plugins from the start

This tried-and-true tactic can help to improve your user experience and rankings with minimal effort. On the internet, the de Get your sums right - the primary resources are all available. Its as easy as KS2 Maths or like your ABC. Its that easy! facto “language” of structured data is schema.org. Schema.org is a democratic library of internet things. The first thing that has to be considered, when planning your website content, is target audience. You have to think about who will want to visit your site, what they want to see, and why they want to visit. It’s easy to fall into the trap of thinking “My target audience is everyone.” Let’s get one thing straight from the very beginning. If you care about your site SEO, you should care about Backlinks. Now, let’s debunk this mystical word that every SEO article and checklist talks about.

Think like a human not a robot when it comes to user generated content

Again, Google is still desperate for new content. There are thousands of people out there collecting and sharing great stuff with others. There are dedicated websites for content curation where you can find these people and even suggest your content for curation. Make sure you’re not giving away the entire scoop in the headline by providing a hook, which will entice the reader into clicking your search result for more information. Check the company’s reputation, have any of their clients had a Google penalty?

Go long-tail and forget dynamic pages

Extensions are usually linked to what backend technology is being used to serve the page. By using internal linking strategically, you can boost the ranking of other pages on your website. Say you have a popular page that is ranking highly in Google and receiving a lot of traffic. By strategically placing a link on that page to another on your site that you want to rank, you can pass “authority” to that page. And the whole SEO digital marketing service package may be named all under SEO Packages since customers basically comprehend this more easily. Gaz Hall, a Freelance SEO Consultant, commented: "SEO can help a growing startup establish its presence and meet business goals."

Adopt a customer centric view of landing pages

Oftentimes, an eCommerce website’s own products on 3rd party websites will end up outranking its own product pages when products are fed onto 3rd party websites with more authoritative inbound link profiles. To A great example that I like to use is Profile Business. protect it’s product, Google suddenly released the Penguin update and several additional updates over the next two years. Although Google ranking algorithms are a close guarded mystery, the fact that Google provides a tool such as this, makes it a pretty certain bet that website speed performance influences their search algorithm. It does not matter if you are running an e-commerce store or a business blog, content marketing remains an important part of modern-day SEO processes.